![]() Request E-mail Addresses for RewardsĬonsider using incentives that will only set your business back a little to help populate your mailing list. Now, people will think twice and probably even buy whatever was left in the cart. People visit, add items to their carts, and then go away.Īs they’re navigating elsewhere, it’s the perfect time to let them know that they can get the items in their cart for a reduced price, with free shipping, or with some other benefit if they complete their checkout within whatever time frame, you decide. Reel in Leaving CustomersĬart abandonment is a massive problem with e-commerce websites. So, having an attractive reward tacked on to a short survey is always a good idea. Unfortunately, providing that kind of information is pretty annoying for many people. The difference is that you want feedback on your product or service instead. Here, you’re incentivizing data input from your customers just as you would be for increasing your e-mail sign-up numbers. So, throwing in your e-mail address is a minor inconvenience at best. That’s why you visited the site in the first place. Of course, the numbers are valuable to you. It has a macro calculator that is meant to help people find out how much they should be eating based on their activity and body type to achieve their physical aesthetic goals.Īs soon as you finish entering your lifestyle and body composition details, a pop-up shows up asking for your e-mail address in exchange for the results. Thankfully, countdown timer popups can assist by indicating a provision of some benefit that requires an e-mail address entered.įor example, there’s the Gravity Transformation website. Getting people to give you their contact information for no reason willingly is not the easiest thing in the world. After all, promotion is essential if you want eyes to get on your site and whatever product or service you want to sell to your customers. In most cases, you’re trying to build your mailing list here. Regardless of which of these situations will work out to your benefit. Others just like getting something free, saving money, or whatever incentive comes along. The problem is they don’t feel as firmly convinced to purchase as they need to.īy taking advantage of countdown popups, you now cause them to think about it to make a decision actively. Sometimes, people would genuinely take advantage of limited-time offers before it’s too late. ![]() If there were ever a use case for capitalizing on FOMO this is it. Once the messaging is attractive, it’s probably not too hard to get potential customers to throw in their e-mail addresses so you can “notify them when the big day comes along.” 2. Take advantage of this feeling and use your countdown timer popups to get people feeling pumped and looking forward to what’s to come. After all, you don’t want to be left out, do you? It’s human nature to look forward to what’s coming. Stimulate Customer ExcitementĪnticipation is at play here. Remember to start by thinking about what you want to achieve before any design or publishing takes place. Here are five beneficial uses that countdown popups bring to the table. You’ll find that the elements involved are carefully selected and placed to achieve the desired result. Should your countdown timer popups be a random message with a timer thrown in? Of course not! When you see an effective one, it tends to be very simple from a design perspective. Here’s a look at how you can use your countdown popups well, as well as some great examples and ideas that you can consider. How you put it together can make the difference between greater or less engagement. By using a pop-up, the focus is immediately drawn to what it says. That’s the kind of thought process you’re aiming to stimulate in potential customers. ![]() Then you notice that you have two hours to capitalize on that 20%, or you will have to pay the total price if you return to the site later. You’re pretty indifferent, and as you’re about to leave, you can get 20% off everything on the site.Īt this point, you’re considering it, but not enough to guide your decision too much. Now, you’re ready to navigate away because that amount of interest didn’t move up or down. ![]() Imagine being on a site and having some interest in what’s there. The countdown element is meant to play on the fear of missing out (FOMO), which is the reason behind many split-second decisions.īy pairing your call to action with a timer, you create a unique situation where what may have otherwise been ignored is now enticing. For example, you may want your page visitors to plug their e-mail addresses into a field and click on a “submit” button. This will be accompanied by some message that’s meant to induce action. You see, there is usually a timer prominently featured in the design. So, what makes a countdown popup so different and so unique? Well, it’s all in the name.
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